Serena Clean Energy: Omega Energia is a pioneering clean energy company with over 15 years of experience. The project involved a complete rebranding under a new name: Serena Energia. Moving away from the category’s overused “green” codes, the concept focused on what was true to Serena: a passion for bringing the energy of prosperity to everyone. This led to a choral tone across the brand and to a mobile-like icon, moved by the wind, which inspires eve

As a creative director at Pharus. Features type customization by @Plau

🏆 Winner at the Brazilian Design Awards (Silver Medal) & selected to the 2025 Brazilian Design Bienalle

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2025




 



São Paulo, Brazil